Description: Tom and Louis Borders opened their first store in 1971, selling used books in Ann Arbor. At its start, the brothers were mostly interested in offering other bookstores a system they developed for managing inventory. But in 1973, the store moved to a larger location and shifted its focus to selling new books and expanding, helping pioneer the big-box bookstore concept along with Barnes & Noble Inc. At the time, Waldenbooks and B. Dalton mall chains, with small stores and 20,000 to 50,000 titles, were growing rapidly. The new superstores, by contrast, offered between 100,000 and 200,000 titles, as well as enticements to linger like comfortable chairs and attractive lighting. Kmart Corp. saw the potential and acquired Borders in 1992, forming a book unit with Waldenbooks. It then spun the bookstores off as a separate company in 1995, the same year Amazon started selling books online. Borders was slow to adapt to the changing industry and lost book, music and video sales to the Internet and other competition. Sales began to fall, leading to a revolving door of CEOs. Borders filed for bankruptcy protection in February 2011 after being hurt by tough competition from online booksellers and discounters. Business operations ceased in September 2011. This vintage Borders Bookstore bookmark measures 6 1/2 inches by 1 3/4 inches. It advertises its rewards program. It has a very tiny crease to the top right-hand corner and slight age toning on the back. This bookmark comes from a smoke and fragrance-free home. It will be well packaged to ensure it arrives safely. Please check out our other bookstore bookmarks. We'll combine shipping.
Price: 9.99 USD
Location: Burbank, California
End Time: 2024-08-24T11:24:55.000Z
Shipping Cost: 1.5 USD
Product Images
Item Specifics
Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
Pattern: Borders Reward Card
Type: Bookmark
Color: Maroon and White
Theme: Bookshop
Material: Paper
Features: Two Sided
Country/Region of Manufacture: United States
